Social Media is going to stay, what’s your 2010 social media plan?

What are others thinking for 2010 knowing that social media would really impact our business decisions? Wanna benchmark best practices with them? I want to and we all want to, but the problem is most of us HR pros posses a limited knowledge on what’s really social media – kodus of course to those who’ve bumped into a few crash courses online on what really social media is about.

Now, let’s move forward and face 2010 with all our might armored with a limited know-how on how to go about social media. Anyway, in this world, there’s nothing that can’t be learned. I guess  a few or if not most will agree.

As we move forward, we ask, what are others planning for 2010 with regards to social media? What are they looking forward to for 2010? Where will be the bulk of their respective resources be invested? These are just some of the few tricky questions our few HR pros should be asking for us to know where should we also direct our resources. Call it a copy cat but trust me they have the tools to predict or somehow predict where the future of the web is heading. Web 3.0? Semantics? Call it whatever you want anyway this will be a lot fun and challenging…

As I’ve said awhile ago we need to know what these guys are thinking for us to be on the same page and for us to reap calculated rewards – tools are everywhere my friend, if you have the bucks you’ll nail them before we or they do. Anyway, with that in mind, I’ve compiled a few write-ups (hoping for it to be a good read) for you guys to have a hindsight on how are they going to treat social media and where will they be investing of which a few are as follows:

• Marketers Plan 2010 Increases in Social Media – the said initiative was supported by a survey, which was undertaken to gauge the importance of virtual events in the 2010 marketing mix and barriers to more widespread adoption, polled more than 100 US marketing professionals about their plans for next year.
• Social Media Dominates 2010 PR Planning – Supported by a new whitepaper from Vocus with their 2010 PR Planning Survey results has some encouraging statistics about the increasing role of search engine optimization in the overall PR mix.

Upon thoroughly reviewing these surveys and its results, most of these companies will be heavily investing on “search engine optimization” and “search engine marketing.” As you can see, most of these social networking sites are now opening their doors to various search engines i.e. your social profile is now visible to various search engines if you’ve allowed it in your settings. Why these aspects? Because most of these companies believed that majority of the people online either search the web or visit their social media profiles. Now, with that, either way they can find you and attract you with various offers because nowadays, if you’re online, they can find you and they’re very good at profiling potential customers and potential talents.

Take your pick? Search engine or social networking sites? As I’ve said, either way, if you have the tools and the budget you’ll win.