Dec
06

Friendster Gets A Major Makeover, but professionals are not keen on returning

By Rodelio Lagahit

Have you seen Friendster lately -  Asia’s biggest and most visited social networking site? Well, sorry for being

Friendster new logo

Friendster new logo

blunt but their recent makeover ain’t appealing to professionals. To put it simply, Friendster’s major makeover won’t entice professionals to return to them.

Yes, I know it’s for teens – not for us anymore, but business owners won’t be investing on a certain network  where majority of its members nowadays are below 18. Worst, most of them don’t even own a credit card to make purchases.

In a professional networking point of view, would you be willing to collaborate, exchange genuine ideas and do business with kids? Hell no! Not unless if you’re there to flirt, be their guest, but expect their respective moms and dads to hit you in the head once they’ll found out.

I’m not saying that you can’t contain them to be your future leaders and talents. Its just that your return on strategy and ROI won’t be on the dot. It’s soooo risky.

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  • I don't really like what they did to their branding. The new logo sucks.
  • Joy_Alosbanos
    For one I find Friendster corny, parang slumbook type - I do have a Friendster account but I rarely see this or use this. Me mga distractions such as music, wallpaper. Me I am the KISS (keep it simple, s_____) type, so I prefer FB.

    Two, more hr groups like HR Phils, PSTD, SHRM (yup I am a fan inside FB) have FB accounts. This is more appealing to professionals that there is a page for your profession.
  • i agree with you - the themes/templates/layouts sometimes is so annoying. well, it's built for kids so what do we expect? :)...
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