Nov
29

Brand Disaster: How to leave a good impression

By Rodelio Lagahit

Updates: Just recently we brought in a baby “Pit” (Pitbull) show type X bully in our apartment. Plan was to have this bully guard my upcoming baby and perhaps guard our house. But I think I picked the wrong pup because he seems not keen on guarding our room. He’s more comfortable of sleeping in our bed. :)

Brand Disaster

So, how to leave a good impression with the government officials? This short story was actually shared to me by my boss-colleague.

Few weeks ago they went out-of-town to scout for a new strategic location for a center expansion. Unfortunately, it was unplanned and so they were in a rush. Immediately/asap they called various government offices for a meeting and went there without checking what other possible investors were doing just to negotiate with the officials.

Guess what? One possible investor went there with a chopper just to negotiate while my boss-colleague and corporate representative went there riding an ordinary tricycle. Ain’t that cool? But I guess not the type that can convince the officials that they’re serious about the proposal. I know it’s just an iota of the whole package (what our representative can offer) but the whole scenario leaves an impression.

Philippine Tricyles

So, are you looking forward of talking to government officials in the near future? Learn from this example. :) And ride in a Tricyle.

Happy long weekend everyone!

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Categories : Branding, Business
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